Our History
Empire Today was founded in 1959 and has grown from a small family-owned Chicago business into one of North America's leading providers of installed Home Furnishings and Home Improvements. With over one million satisfied customers, Empire Today provides superior service, next day installation, quality products at great prices, and world-class customer care to more than 50 major metropolitan areas in the United States and Canada.
Dedicated to making it easy, fast, and affordable to improve the value and look of your home, Empire Today offers an ever expanding line of quality products including: carpet, hardwood flooring, laminate flooring, ceramic flooring, vinyl flooring, window treatments, area rugs, and bath and shower liners.
The Empire Man
Part blue collar superhero and part pure entertainment, the Empire Man character has come to represent great value, world-class customer care, and next day installation to generations of home furnishing and home improvement consumers.
Introduced in 1977 as a live action character and later adapted into a popular animated persona, the Empire Man has grown to become a cultural icon.
The Empire Man has been seen internationally in commercials and other media, has spawned a line of popular bobblehead dolls, is featured as a crowd favorite, and inspired the Chicago Cubs to proclaim an official “Empire Day” at legendary Wrigley Field.
Recently, Empire has launch two new video sites - www.empirecarpet.tv and www.empiretoday.tv to showcase the history of Empire's popular video commercials.
The Empire Today Jingle
With the Empire Man character serving as master of ceremonies on television and radio, the Empire Today jingle – “800-588-two-three-hundred, Empire Today” – has made the company’s phone number one of the most recognized numbers in the entire country. Empire Today and its famous jingle have been the subject of interest on Late Night with Conan O’Brien (NBC), The Ellen DeGeneres Show (syndicated), Extreme Makeover (ABC), Curb Appeal (HGTV), Clean House (Style), and Designed to Sell (HGTV).
Empire Supplies the Commercial, Home Builder and Related Industries
In addition to being your convenient and trusted partner for all your personal home improvement needs, Empire Today now offers expanded service to the professional home builder, commercial, real estate, and insurance industries. To initiate a business-to-business company partnership with Empire Today click here to submit an inquiry.